Vintners Quality Alliance
The VQA label is Canada’s symbol of quality wine. Similar to other regulatory systems in the wine countries of France (AOC) and Italy (DOC), it ensures the consumer of high quality Canadian wine. As the founding chairman of VQA Canada over 20 years ago I’m proud to have seen VQA’s tremendous success in fostering quality Canadian wine, with now over 200 wineries in British Columbia alone and BC VQA wine sales exceeding $196 million.
